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Focus Groups: A Step-By-Step Guide (3rd Edition)
Gloria E. Bader, Catherine A. Rossi你有多喜欢这本书?
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For those who want to listen and learn from employees and customer groups within an organization, using group interviews, this is a basic guide. It provides sample agendas, checklists, and a case study. Roles and tasks of all those responsible for conducting focus groups are described. A new chapter on the use of the Internet and technology is included in the 2002 edition.
年:
2002
出版社:
The Bader Group
语言:
english
页:
61
ISBN 10:
0966470877
ISBN 13:
9780966470871
文件:
PDF, 3.67 MB
您的标签:
IPFS:
CID , CID Blake2b
english, 2002
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